Weights Cigarettes, 1924=25
Wall Art and Photo Gifts from Nottingham City Council
Weights Cigarettes, 1924=25
Players Weights pull-forward counter card in two sections. The back section is black. The centre of the front section has been cut out and is framed by packets and bundles of cigarettes. The disk which should have been suspended in this space is missing (see NCMG 2001-33/521). On the reverse is a hand-written note which reads " 1924" and a label which reads " TO FIX // Lift back and insert under side // hinge provided, when Novelty // will be fixed for display // MARDONS, BRISTOL & LONDON // Window Novelties, etc."."
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Media ID 5856236
© Produced by the kind permission of Imperial Tobacco Limited, England
Advertising John Player And Sons Nottingham Tobacco
EDITORS COMMENTS
This vintage print captures a unique advertising piece from 1924-25, showcasing the iconic Weights Cigarettes by Players. The pull-forward counter card is divided into two sections, with the back section elegantly black and mysterious. In the center of the front section, a captivating void has been created by cutting out a frame that is surrounded by an array of neatly arranged cigarette packets and bundles. However, one crucial element seems to be missing from this intriguing display - the suspended disk that should have occupied this space (referenced in NCMG 2001-33/521). Despite its absence, this historical artifact still exudes charm and curiosity. Turning our attention to the reverse side of this counter card, we find handwritten notes dating it to 1924. A label provides instructions for fixing it for display: "TO FIX // Lift back and insert under side // hinge provided when Novelty // will be fixed for display // MARDONS, BRISTOL & LONDON // Window Novelties, etc". This photograph not only showcases an interesting piece of advertising history but also offers us a glimpse into how such novelties were handled and maintained during their time. It serves as a testament to Nottingham's rich heritage in tobacco production while leaving room for speculation about its commercial use at that time.
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